Frequently Asked Questions
Web design is much more than a visual exercise. A creative strategy must be incorporated into all areas; Content structure, functionality, and user experience all ensure that we are creating an engaging experience for all visitors.
If I am not from the GTA, can we still work together?
Yes, we can easily work together and communicate via email, phone, text, Whatsapp, and any social media platforms of your choice. We can also set up video calls via Google Meet, Zoom, or any other channels available. Our clients stretch across North America.
How can I make my payment and what is the payment structure?
We accept payments via EMT, bank wire, and all major credit cards. We begin working once the initial deposit is paid. The initial deposit is the first half of the payment. The second and final payment is made once all services are complete and final revisions are made to complete satisfaction.
Is there a contract commitment?
Yes, if your deliverables are on a recurring monthly basis (social media marketing, paid ads, etc), typically our contracts extend out to 12 months. The smallest contract we offer is 3 months.
How does Creative Scope report results?
We make it a priority to keep our clients up-to-date. Depending on the deliverable, we send either weekly or monthly reports outlining performance and campaign results.
Paid Advertising FAQ
Does the agency fee include the ad budget for paid advertising?
No, the agency fee typically does not include the ad budget for paid advertising. The agency fee is typically charged for services such as creative development, account management, and other related services. The ad budget for paid advertising is usually an additional cost.
What kind of reporting and analysis do you provide for paid advertising campaigns?
Performance metrics for each ad campaign, including impressions, clicks, click-through-rate (CTR), cost-per-click (CPC), cost-per-impression (CPM), conversions, and cost-per-conversion (CPA). Multi-channel attribution analysis to measure the impact of your ads across different channels and platforms. ROI analysis to measure the return on investment of each campaign.
I don't know how much to budget for paid advertising. Can you tell me what we need and how much it will cost?
We typically ask all of our potential clients: “how much money do you have set aside for this project?” The purpose of this question is to give us an understanding of whether or not we can really help you. If you cannot tell us “how much money do you have set aside” we will provide an estimated range for you to review before moving into a proposal stage.
How do you measure success?
Cost per acquisition (CPA): Measure the cost of each customer acquired through your paid advertising campaigns. This metric helps you determine how much you are paying for each new customer. Traffic and conversion rate: Measure the success of your paid advertising campaigns by tracking the amount of visitors that come to your website or landing page, and the rate at which they convert into customers.
How long does it usually take to create a branding deck?
It depends on a couple of factors, one being the amount of information the client gives us. The more we know about your vision, the quicker it’ll be to build your brand. Another key factor is the budget; the bigger the budget, the more time typically spent on the deck. So it ultimately depends on each client and the logistics behind each project.
What does logo design packages include?
Logo packages come with both an original and reversed colour version logo, original and reversed colour icon, transparent (.png) versions of the logos, and lastly the original illustrator file (.ai) which is needed for printing/merchandise.
Does Creative Scope offer printing services in addition to graphic design as well?
No, we just handle the design aspect but we do provide the necessary file types that are required when getting the logo printed by printing companies.
Do you guys cover the entire GTA for videography/photography services?
Yes, we can make it anywhere in the GTA, as long as the budget covers transportation. We can travel outside the province/country as well.
Design & Development FAQ
How much does a website cost?
There’s not one single answer to this question. A website design is quoted based on the needs of each individual project. Every website is unique and requires different components and functionalities; we design and develop custom websites specifically for your business or organization. We initiate our process with a free 1-hour consultation where we’ll ask a lot of questions, assess your needs, and give you a quote based on that assessment.
How long does it take to create a website?
The timeframe it takes to create a fully functional website is based on several factors. Custom design and development work can take anywhere from 1 – 6 weeks, depending on the complexity of the design and the number of revisions you require. Other factors include the number of pages, and the functionality required. Of course, these are general guidelines, and we will make every effort to meet the timeframe you have in mind.
What is hosting? Do you offer hosting services?
Internet hosting is a service that allows individuals or organizations to make their website available on the Internet. It includes the physical server, network, storage, and other technology needed to host a website.
We offer our clients the opportunity to host their website on our cloud server, which includes:
6 GB RAM
4 CPU Cores
- and more!
Will my app design and development project include a landing page?
No, designing and developing a website alongside the app will come at an extra fee. Of course, considering you are already working with us on one project we will execute any discounts we can offer you.
Creative Strategy FAQ
What is the ideal word count for blog posts to see improved SEO?
The ideal length for a blog post can vary depending on the topic and audience. However, as a general rule, blog posts should be 800-1000 words in order to be considered ideal for search engine optimization and engagement.
Does social media marketing entail DM management?
Direct messaging and anything related to customer service is a more personable, around the clock experience, which is why we don’t take-on that component of social media management and encourage you or someone from your organization to be responsible for it.
Does the speed of the website play a factor in my website's SEO?
Yes, most definitely. The faster your website, the higher it ranks on search engines. Users tend to leave a website that takes too long to load, which can lead to a high bounce rate, and this is a negative signal for search engines.
For media production, does Creative Scope provide the studio space, models, actors, etc?
We can offer studio spaces, models, actors, etc if needed for an additional fee, otherwise your business will be expected to provide those assets.